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TOURISM MARKETING DYNAMICS
Creating and engaging with innovation
Wednesday 7th May 2008 13:30-18:30
Marconi Lecture Theatre
International Centre for Tourism and Hospitality Research
School of Services Management,
Bournemouth University
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Dear Colleague,
The Tourism Society in conjunction with Bournemouth University and Tourism South West are proud to present this interesting seminar and discussion forum at Bournemouth University. The seminar will examine innovation in tourism marketing and will explore techniques and methodologies for the successful strategic and operational management of the future. It will also elaborate on how statistics can be turned into real knowledge and market power as well as explore the future trends in tourism marketing.
The event will be facilitated by a number of presentations and will be based on interactive discussion with the audience.
Click here to download the booking form and full programme. <http://rs6.net/tn.jsp?e=001N_fCVo9zcZuFl2pxUKjvmgbR5BxI-NxtMwlC2t8S3Zr1Vmx44kne14TFycSaQN65Pd3OBpJ8e8U10IhJTdpdL3d0tFAeycylP_9uHE4IPNbVQLg47bz5Acx1RgOQbRkuq55g61ZrFKvRE2Ktkj4hXBFyfDQCh66gd4luNWfN6ru7c1xOcxZlnAMys71gG4_JYmADOtO003fgEJGRy2R_fQ==>
Best Regards,
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Flo Powell
Executive Director
The Tourism Society
E: [log in to unmask]<mailto:[log in to unmask]>
T: 020 8661 4636
F: 020 8661 4367
W: www.tourismsociety.org<http://rs6.net/tn.jsp?e=001N_fCVo9zcZsrFXPpYFdKabamUndilAtYYz1Oe3n6PH2edRmkfK4rQUi_bOLtxWZzo5S6611fqsMs-KM9SbNaTv8WqnAdNMSInLGQLRF8BVGiwzvvmmW08Q==>
Trinity Court - 34 West Street - Sutton - Surrey - SM1 1SH
Company registration number: 01366846
MORNING PROGRAMME
13:00-13:45: Welcome / Registration
14:00-14:10: Nigel Hemmington (BU)
Welcome by the Dean to the School of Services Management and Bournemouth University
14:10-15:30: Tourism Marketing Innovations and Developments
CHAIR: John Fletcher (BU)
Alan Fyall (BU): Innovative development in Tourism Marketing and future trends
Alex Paraskevas (Oxford Brookes): Crisis management and tourism marketing
Luiz Moutinho (Glasgow University): future trends in consumer behaviour in tourism
Adrian Lawes (ConsumerData): Turning statistics into knowledge and power
Discussion
15:45-16:00: Networking and Coffee
TICKETS
Students/Retired: £12
Tourism Society Members: £25
Non-members: £45
click here to download the booking form<http://rs6.net/tn.jsp?e=001N_fCVo9zcZuFl2pxUKjvmgbR5BxI-NxtMwlC2t8S3Zr1Vmx44kne14TFycSaQN65Pd3OBpJ8e8U10IhJTdpdL3d0tFAeycylP_9uHE4IPNbVQLg47bz5Acx1RgOQbRkuq55g61ZrFKvRE2Ktkj4hXBFyfDQCh66gd4luNWfN6ru7c1xOcxZlnAMys71gG4_JYmADOtO003fgEJGRy2R_fQ==>
Or contact:
Flo Powell
T: 020 8661 4636
E: [log in to unmask]<mailto:[log in to unmask]>
AFTERNOON PROGRAMME
16:00-17:15: Destination Marketing: Looking into the future
CHAIR: Keith Wilkes (BU)
John Weaver/Mark Smith (Bournemouth Tourism Board) and Graham Richards (Poole Tourism Board): Promoting Sports Tourism
Oskar Hinteregger (Austrian National Tourist Office): Innovations in destination marketing and advertising
Su Brown-Kenna (New Mind): Innovations in Destination Management Systems
Dimitrios Buhalis (BU): Marketing Destinations through Technology
17:15-17:30: Open Discussion and conclusions
Adele Ladkin (BU)
1730-1830: Light Buffet and networking
click here to download the booking form<http://rs6.net/tn.jsp?e=001N_fCVo9zcZuFl2pxUKjvmgbR5BxI-NxtMwlC2t8S3Zr1Vmx44kne14TFycSaQN65Pd3OBpJ8e8U10IhJTdpdL3d0tFAeycylP_9uHE4IPNbVQLg47bz5Acx1RgOQbRkuq55g61ZrFKvRE2Ktkj4hXBFyfDQCh66gd4luNWfN6ru7c1xOcxZlnAMys71gG4_JYmADOtO003fgEJGRy2R_fQ==>
CONTACTS
For organisation issues please contact:
Professor Dimitrios Buhalis, International Centre for Tourism and Hospitality Research, School of Services Management, Bournemouth, Poole BH12 5BB.
Tel: +44 1202 961517
Fax: +44 1202 515707
Email: [log in to unmask]<mailto:[log in to unmask]>
VENUE
Marconi Lecture Theatre
International Centre for Tourism & Hospitality Research,
School of Services Management, Bournemouth University,
Talbot Campus, Fern Barrow, Poole, Dorset , BH12 5BB , UK
http://www.bournemouth.ac.uk/services-management/<http://rs6.net/tn.jsp?e=001N_fCVo9zcZukj8y6jd7blW8edrTC6H4AiwKDGV1ND2DraSn91Moe-WxZ8himOP9tFUn018skS1J-iBX6uvxOsXoKjagB3m_y3t1VXvse0h72el5SiomH5cf0qOSSF7q4ngc-eNQY9q3WMbdF8NdlKw==>
http://www.bournemouth.ac.uk/icthr<http://rs6.net/tn.jsp?e=001N_fCVo9zcZsjfok3IIid_TBTW08rrLu5hceM0H7cfboap9SdirdlR4y9ylq1Tv5ceEzT71QxMKS-vTQS--wc7x5qpF7fMToF-ov1CbcbO5u6312PVfIBNMCmnQ6w4Ezo>
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The Tourism Society | Trinity Court | 34 West Street | Sutton | Surrey | SM1 1SH | United Kingdom
Best Regards
Dimitrios Buhalis
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Professor Dimitrios Buhalis
Deputy Director
International Centre for Tourism
and Hospitality Research (ICTHR)
School of Services Management
Bournemouth University,
Talbot Campus, Fern Barrow,
Poole, Dorset, BH12 5BB, UK
Tel: +44 1202 961517
Fax: +44 1202 515707
Email: [log in to unmask]<mailto:[log in to unmask]>
http://www.bournemouth.ac.uk/services-management/
http://www.bournemouth.ac.uk/icthr/
http://www.bournemouth.ac.uk/icthr/about_us.pdf
Dimitrios: www.buhalis.com<http://www.buhalis.com/>
Dimitrios Blog: buhalis.blogspot.com <http://buhalis.blogspot.com/>
TOURISM FUTURES: See 2 New Books from Elsevier
Tourism Management Dynamics: trends, management and tools<http://books.elsevier.com/hospitality?isbn=0750663782>
Tourism Business Frontiers: consumers, products and industry<http://books.elsevier.com/hospitality?isbn=0750663774>
BOOK: eTourism: information technology for strategic tourism management<http://www.pearsoneduc.com/book.asp?prodID=100000000003766&d=LT>
LECTURER'S RESOURCES http://www.booksites.net/buhalis
BOOK: Tourism Distribution Channels: Practices, Issues and Transformations<http://www.amazon.co.uk/exec/obidos/ASIN/0826454704/qid=1059054972/sr=1-1/ref=sr_1_1_1/026-7702319-0051668>
NEW EVENT: 8th eTourism Futures Forum-Bournemouth University-2nd&3rd April 2009
NEW EVENT: Tourism Marketing Dynamics - 7th May 2008
http://www.tourismsociety.org/BU%20TOURISM%20MARKETING%20DYNAMICS%207May08%20(2).doc
NEW EVENT:Advances in Tourism Marketing Conference 2009, Bournemouth University
6th-9th Sept 2009 http://www.bournemouth.ac.uk/icthr/ATMC2009.html
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