REPACKAGING YOUR RESEARCH: ADDING VALUE TO YOUR ANSWERS
22 November 2007, Birmingham
"Why do I need an information professional when I've got the web?"
With more and more information being delivered direct to end-users' desktops, library and information staff need to go the extra mile if they are to safeguard and develop their enquiry services. By presenting answers that are both well expressed and visually attractive, information professionals can add value to their services.
BENEFITS OF ATTENDING
Participants will learn how to repackage enquiry answers so that they highlight the key information the enquirer needs, are visually interesting and act as a promotional tool for the service.
BY THE END OF THE EVENT PARTICIPANTS WILL HAVE:
* learned how to assess source documents rapidly and extract the best information from them
* discovered techniques for laying out written enquiry answers effectively
* examined the use of graphs, charts, illustrations and drawing tools to add value to their branded enquiry answers
WHO SHOULD ATTEND?
Anyone responsible for providing extended answers to enquiries, presenting the results of desk research or creating reports.
SPECIAL NOTE:
Participants are encouraged to bring their own documents to use for practical exercises although source materials will be provided.
COURSE LEADER: TIM BUCKLEY OWEN
Tim has over 20 years' experience of creating persuasive and visually interesting documents - as a freelance journalist, editor and trainer, and in communications posts at CILIP, MLA and the Library & Information Commission.
PROGRAMME
09:1 Registration and coffee
09:45 Introductions and welcome
10:15 Adding value: the challenge we face
Presentation: countering the GoogleTM effect, turning a raw answer into a finished report
10:30 Sources: selection and rejection
Practical: selecting and prioritising overlapping news coverage
Practical: document scanning using signposting and rapid reading
11:15 Coffee
11:30 Extracting and summarising the key information
Practical: summarising a document - accurately, to length and to deadline
12:30 Lunch
13:15 Presenting your answer compellingly
Presentation: using layout, signposting, graphics and illustrations to enhance your branded answer
14:15 The Project: Creating your repackaged research report
Practical: creating a research report, either on a commissioned topic or one based on previous work you have brought with you
Individual practical work, with trainer on hand to assist with specific requirements
15:30 Tea
15:45 How you tackled the commission
Presentations showing some of the repackaged answers, with opportunity to discuss the value they add
16:30 Final feedback and remaining queries
17:00 Close
PLACES ARE LIMITED TO: 12
FEES:
CILIP personal members: £280 plus VAT £329.00
CILIP institutional members: £335 plus VAT £393.63
Non-members: £390 plus VAT £458.25
HOW TO BOOK:
TO MAKE A CONFIRMED BOOKING:
Please print out and complete the booking form below and return it by fax to the Training & Development Department on 020 7255 0561, or post to: Training & Development, CILIP, 7 Ridgmount Street, London WC1E 7AE
TO PROVISIONALLY BOOK A PLACE:
To make a provisional booking simply telephone us on 020 7255 0560, textphone 020 7255 0505, email [log in to unmask] or visit this workshop's web page at http://www.cilip.org.uk/training/training/2007/libinfo/repackagingresearch.htm
(Provisional bookings will be held for three weeks. A confirmed booking must be received within this period or your place may be lost.)
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PLEASE NOTE: cancellations received on the day will incur the full fee. If a cancellation is received in the seven working days prior to the event, 50% of the fee will be due.
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CILIP reserves the right to alter details or to cancel this event should the need arise.
CILIP has provision for those in wheelchairs. Induction loops are also available.
CILIP, The Chartered Institute of Library & Information Professionals
Registered Charity no. 313014
Message sent by:
Cara Watson
Events Assistant, Training & Development
CILIP
7 Ridgmount Street
London
WC1E 7AE
Telephone: 020 7255 0560
Fax: 020 7255 0561
Email: [log in to unmask]
Visit our web pages at: www.cilip.org.uk/training
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