Wednesday 20 June, 7.00pm-8.30pm

Engineering the gold: sport and technology in the future

Prof Kristan Bromley, Prof Steve Haake and Dr Martin Strangwood.

Chaired by Dr Andy Miah.

Imagine the ancient Greek Olympics, where athletes competed in the nude
using the same piece of equipment as their competitors. Now envisage a
modern day cyclist, complete with customised, lightweight bike and stream
lined helmet and we only begin to scratch the surface of the impact that
technology has had in the modern world of sport.

Human performance in modern elite sport is intertwined and underpinned with
technology and can often be the deciding factor between winning and losing.
Not only that, but sports equipment is now so advanced that an athlete with
prosthetic limbs may be able to out run his able bodied competitor.

Join our experts, Prof Steve Haake, Dr Martin Strangwood and Prof Kristan
Bromley, four time gold medallist at the World Skeleton Bobsleigh Series, as
they talk us through the increasingly technological world of sport. They
will explore the new materials that have transformed sports engineering into
a multimillion pound industry and some of the ethical issues surrounding
their use. 

A free wine reception will follow the event.

Venue: Showroom and Workstation, Paternoster Row, Sheffield S1 2BX
Tickets are free but booking is advised.
Book at www.rigb.org <http://www.rigb.org/>  or call the Events Team on 020
7409 2992.
 
The Royal Institution in association with EPSRC
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Dr Andy Miah | [log in to unmask] | http://www.andymiah.net
Reader in New Media & Bioethics
School of Media, Language and Music
University of Paisley, UK

Editorial Board, Health Care Analysis: An International Journal of Health
Care, Philosophy and Policy
http://www.springerlink.com/content/1573-3394/

Editorial Board, Genomics, Society and Policy.
http://www.gspjournal.org

Co-Editor, Culture @ the Olympics: Issues, Trends and Perspectives
www.culturalolympics.org.uk

NanoBio-RAISE: http://nanobio-raise.org/

Fellow in Visions of Utopia and Dystopia
Institute for Ethics and Emerging Technologies (IEET) | http://ieet.org

University of Paisley, Ayr Campus, KA8 OSR, Scotland, UK.
[t] +44 7962 716 616  [f] +44 1292 886371  [e] [log in to unmask]