In my experience, with two teenage daughters, they spend most of their time on MSN (hotmail instant messaging), and tend to prefer this to magazines or television.  Advertising on this site would be very effective, I should think.

Jill Rutland 
Knowledge Manager 
Public Health Network 
Email: [log in to unmask] 

Mondays: 
The Vernon Hochuli Library 
Preston Hall, Aylesford 
Kent, ME20 7NJ 
Tel: 01622 713100 

Tues-Thurs at: 
Eastern and Coastal Kent PCT 
190 Carver Drive 
Kent Science Park 
Sittingbourne 
Kent ME9 8NP 
Tel: 01795 415341 



---- Original message ----
>Date: Tue, 20 Mar 2007 14:56:05 +0000
>From: Richard Holmes <[log in to unmask]>  
>Subject: Advice on literature search  
>To: [log in to unmask]
>
>   Good afternoon. Our Teenage Pragnancy Unit have
>   asked me to see whether I can find out which
>   publications UK teenagers read and which television
>   shows they view. I believe this is with a view to
>   identifying the most effective targets for an ad
>   campaign.
>    
>   I've gone round and round in circles with Google and
>   had a go on various Dialog databases (especially
>   Social SciSearch) to no avail. There is plenty of
>   research around the influence media has on that age
>   group, but nothing specifying popularity of
>   particular titles.
>    
>   Does anybody have any suggestions?
>    
>   Many thanks,
>    
>   Richard Holmes (Primary Care Librarian)
>   Lincolnshire Knowledge & Resource Service
>   Beech House
>   Witham Park
>   Waterside South
>   Lincoln
>   LN5 7JH
>    
>   tel:     01522-550658 (library) 
>   tel:     01522-550656 (Resources)
>   tel:     01522-550657 (Leaflets)  
>   fax:    01522-516723 (both services)
>   Email:  [log in to unmask]   (the gap
>   between 'library' and 'lkrs' is an underscore, not a
>   space).
>
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