Hi Suzanne,
 Yeah, sounds a goer to me, but like Vicki Wilkinson, will need to know a specific date, as I am off to the IHRIM  Conference Sept 30-Oct 3 in Belfast.
 To use a popular phrase in TV antiques circles, £20 is "cheap as chips".

All the best,
 Martin.

Martin Staples
 Records Manager
 Bradford District Care Trust
 Lynfield Mount Hospital
 Heights Lane
 Bradford
 West Yorkshire
 BD9 6DP

>>> [log in to unmask] 04/08/2006 09:45 >>>
Dear All,

We have the next RMS North meeting pencilled in for Carlisle (venue 
confirmation awaited) in late September early October. We thought that 
this would be an ideal opportunity to look into "Promoting Records 
Management In Your Organisation". What we have planned is a 
"workshop/training course" format facilitated by a marketing professional. The type of things that may be discussed are:
what do you want to achieve in your role 
what is preventing you achieving it 
out of these what 1 thing is the biggest obstacle 
ideas to overcome this obstacle
understanding the techniques employed to successfully market a records 
management service 
understanding how to apply the approach in an organisation 
understanding how to formulate strategies to make a positive impact 
understanding how to interface with business strategies 
marketing concepts 
marketing mix 
understanding your organisation 
making a business case 
identifying strategies for success 
promoting the service 
communication 
champions 
plus a general understanding of marketing itself as applied in this 
situation.

In order to do this we will have to pay the marketing professional so we 
are proposing that a cost of £20 per person be applied in order to cover at least some of the costs. Would your organisation be prepared to pay 
that amount for a full day's training? 

If you could get back to me direct at [log in to unmask] and 
indicate your willingness to attend by August 11th it would be 
appreciated.

Regards

Suzanne McLeod, on behalf of the RMS North Committee


Suzanne McLeod
Corporate Information Manager
Room 610
Democratic Services
Old Town Hall
Albert Sq
M60 2LA
Tel: 0161 234 3529
Fax: 0161 234 3207
Email: [log in to unmask] 
Website: www.manchester.gov.uk 
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