I have just finished writing my dissertation on Science Podcasting (with
particular reference to the charity sector and the nascent Cancer
Research UK podcast).  The main challenge as I see it is figuring out
the equation of money vs audience vs content vs quality, throwing the
extra factor of the quality/reach of your competitors as well. 

Making a podcast is easy and cheap. Making a good podcast is hard, and
can be expensive (for example, you need good content, do you want music,
mixing, packages...).  You can get round this by paying people to do it
for you - the RSPB do their podcast through Podcats (www.podcats.co.uk)
Making a consistently good podcast that people regularly listen to and
engage with is a real challenge. I am learning fast.

One of the interesting things that I turned up is that basically you
need to run a podcast pilot for several episodes. Don't just try one and
see how it goes. These things are generally slow on the pickup.
K


Listen to the Cancer Research UK podcast to catch up on the latest news,
events and discoveries! Download the latest show now from
http://info.cancerresearchuk.org/news/podcast/

Dr Kat Arney
Senior Science Information Officer
Cancer Research UK
2nd Floor
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London WC2A 3PX

Direct Line: 020 7061 8456
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www.cancerresearchuk.org
 


-----Original Message-----
From: psci-com: on public engagement with science
[mailto:[log in to unmask]] On Behalf Of Michael Kenward
Sent: 13 December 2006 11:05
To: [log in to unmask]
Subject: Re: [PSCI-COM] The pod thing (was RE: [PSCI-COM] Cybersurgery:
robots in the operating theatre)

20! "Could try harder," some might suggest. iTunes has more than 100.

But that is probably the extend of those worth watching.

I chip in this time to point you at another crap example of a podcast.
(The other one is at the IoP.)

Well, that's how they present it, but it is no more than an mp3 file.

Not for the first to Mr Anthony Blair has churned out a plodcast. This
time it deserves the attention of PSCI-COM because it is with none other
than Bill Bryson. And it is supposed to be a about science. It is really
just a love in between these two late converts.

http://www.number-10.gov.uk/output/Page10500.asp

__________________________________________________________________
Michael Kenward            / Phone/Fax:         +44 (0)1444 401064
                          / 
Science Writer & Stuff   /     Genetically modified words for sale




-----Original Message-----
From: psci-com: on public engagement with science
[mailto:[log in to unmask]] On Behalf Of Simon ,Louise
Sent: 12 December 2006 14:56
To: [log in to unmask]
Subject: Re: [PSCI-COM] The pod thing (was RE: [PSCI-COM] Cybersurgery:
robots in the operating theatre)

Yes, I've been following this thread with interest.  As Mike says there
are hundreds of science-related podcasts out there, but I think it would
be feasible to index the leading ones on the Psci-com web site
(http://psci-com.ac.uk).  I've gathered together the ones mentioned in
this thread, and others of which I'm aware, - apprx 20 in total - and
will arrange for a new section to be created (which will be added to, of
course).
 
A similar 'resource' thread occurred on Psci-com a few months - that
time the topic was science photographic and image libraries.  You may be
interested to know that we created a section for them on the Psci-com
web site at
http://www.intute.ac.uk/healthandlifesciences/cgi-bin/browse_pscicom.pl?
id=8
9
 
Louise
 
Louise Simon
User Services
Wellcome Library
210 Euston Road
London NW1 2BE

Telephone: +44 (0)20 7611 7316
Fax: +44 (0)20 7611 8369
mailto:[log in to unmask] <mailto:[log in to unmask]> 

The Wellcome Trust is a registered charity, no.210183.
Its sole Trustee is the Wellcome Trust Limited, a company registered in
England, no. 2711000, whose registered office is 215 Euston Road, London
NW1 2BE.


________________________________

From: psci-com: on public engagement with science on behalf of Frank
Norman
Sent: Fri 08/12/2006 13:34
To: [log in to unmask]
Subject: Re: [PSCI-COM] The pod thing (was RE: [PSCI-COM] Cybersurgery:
robots in the operating theatre)



Perhaps those nice people at the psci-com gateway could gather together
some of the leading podcasts to make it easy for people to find what
there is?

I collated a few on our Library blog a while back:
http://nimrlibrary.blogspot.com/search?q=podcast

No doubt there are many more by now.

Frank Norman, Librarian. National Institute for Medical Research The
Ridgeway, Mill Hill, London NW7 1AA,  UK
tel 020 8816 2227   fax 020 8816 2230   email [log in to unmask]

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