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Subject:

Fwd: websites to change visitor behavior?

From:

Martin Bazley <[log in to unmask]>

Reply-To:

Martin Bazley <[log in to unmask]>

Date:

Wed, 12 Jan 2005 11:39:28 +0000

Content-Type:

text/plain

Parts/Attachments:

Parts/Attachments

text/plain (105 lines)

Dear all

Do you have anything to offer Brad for his paper (see below)? This topic
has come up several times recently, and I am not aware of much evidence
either way. Surely there must be some definitive research paper on it
somewhere? (perhaps within Inspiring Learning for All?)
Or some anecdotal evidence?

Please reply off-list and I will collate responses if it seems
appropriate. If you would like me to email them to you, please let me know
- again, off list.

Martin

PS I think this is quite a good example of using a weblog to engage people
in issues in bite-sized chunks - see e.g. the "A mouse moved into our
grill" and SpongeBob squarepants entries. If anyone has any other
examples of effective weblog use (by museum or elsewhere, flippant or
serious) I would be interested in those too.

>From: "Brad Larson" <[log in to unmask]>
>To: <[log in to unmask]>
>Subject: websites to change visitor behavior?
>Date: Tue, 11 Jan 2005 18:12:14 -0500
>
>
>Greetings Martin --
>
>I'm writing a paper for presentation at Museums and the Web 2005, and David
>Bearman suggested you may have some perspectives based on your own past
>papers.
>
>(Turns out, I remember having some very good conversations about visitor
>storytelling with you -- we happened to sit next to each other at one of the
>MW2002 sessions in Boston).
>
>Do you have any suggested resources focusing on post-visit learning? (Please
>see my email below sent to colleagues...)
>
>Many thanks, Martin. Hope to see you in Vancouver!
>
>Best regards,
>
>Brad
>
>PS -- email bounced from your old science museum address -- found you on
>pretty quickly on google...
>-------------------------------------------------------------
>
>Greetings Colleagues --
>
>I'm co-authoring a paper (with Paula Sincero) titled "Using Museum Websites
>to Change Visitors' Real-World Behavior" for the Museums and the Web
>Conference to be held in Vancouver in a few months.
>
>I would love to site examples where an experience in exhibits (or on a
>Website) has led the visitor to specifically do something differently after
>they return home. For example, to take a walk in a local park with their
>family, write a letter advocating a certain cause, or sign up for an ongoing
>workshop.
>
>Do any examples come to mind? What other types of observable post-visit
>behaviors have you seen? And what encourages these behaviors?
>
>Please let me know if any ideas come to mind. You can do this by replying to
>me in this email, or, if you'd like to share your ideas in a more public
>forum, by posting to my weblog entry at:
>http://weblog.bradlarson.com/2005/01/museum_websites.html
>
>Many thanks. Best wishes in the new year!
>
>Brad
>
>PS -- I'm sending this email to about 50 museum colleagues whose work I
>admire. If you'd prefer not to receive (very occasional) emails from me,
>please let me know. Thanks!
>
>~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Brad Larson Media, Inc.
>Learning, Museums, Exhibits, Webgames
>www.bradlarson.com
>phone: 781-784-1602
>Brad's Blog: http://weblog.bradlarson.com
>
>~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>
>
>~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Brad Larson Media, Inc.
>Learning, Museums, Exhibits, Webgames
>www.bradlarson.com
>phone: 781-784-1602
>Brad's Blog: http://weblog.bradlarson.com
>
>~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

---
Martin Bazley
ICT4Learning
15 Margin Drive
Wimbledon
SW19 5HA
07803 580 727
www.ICT4Learning.com

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