As quick a summary of the situation here at Bristol is at follows
Current:
--------
The lead on the University Web comes from the Web and New Media Manager and
the team in the Public Relations Office working closely with IT staff
(technical and trainers) in Information Services.
University departments/organisational units are offered server space,
support, training, design templates and Usability/accessibility help in
implementing Zope-based sites.
Under-development
-----------------
Plone developers, a dedicated Web designer and usability engineers in the
ILRT wing of Information Services are working closely with the existing
team to provide a more sophisticated CMS or what might more accurately be
termed a "departmental site building tool" that will devolve site/content
management to less technically skilled users.
Other parts of the project include:
- deploying a more robust/scalable hardware platform
- some evaluation of alternative Search tools
- producing policies and procedures on content
- gearing-up to provide greater levels of ongoing support and advice
(including for developers/IT experts in departments).
Governance of the project is via a Project Board set-up along PRINCE2
lines. This Board oversees both the University's CMS and Portal projects.
Its memberships consists of:
- Senior academic as Executive Sponsor
- Two representatives from each faculty (to ensure at least one is able to
attend)
- CMS Project Manager (me)
- Portal PM
- Web and New Media Manager
- Director of Communications and Marketing
- Rep from the Universities Learning and Teaching Support Service (LTSS).
One future aspect of the project will be that as dept's migrate to the CMS
advice will be offered on site restructuring, including whether a Dept site
is the best home for content or if the Portal or a VLE-tool is more
appropriate.
----------------------
Pete Walker, Internet Development Manager
Institute for Learning and Research Technology (ILRT)
University of Bristol
8-10 Berkeley Square, Bristol, BS8 1HH
Web: www.ilrt.bristol.ac.uk
Tel: 0117 928 7192
Email: [log in to unmask]
--On 12 July 2005 09:44 +0100 Darren Stephens <[log in to unmask]>
wrote:
> It's an interesting question. I've just been part of a team reviewing
> both my university's web provision and some associated process issues.
> The report was delivered to senior managmeent for consideration so
> obviously I can't go through all of the ins and outs here, as I don't
> know who else in the institution has seen our recommendations.
>
> I don't think many of the issues in Hull were really any different from
> many in the sector.
>
> In Hull currently, things fall into three units:
>
> 1. Marketing (content and visual design)
> 2. eServices Integration (CMS development, plus portal for internal)
> 3. Computing Service to manage infrastructure.
>
> Because the CMS is there, there are also a small number of people in
> deprtments managing their own content through the CMS in addition to
> centrally supported and authored stuff.
>
> The key impressions I got from the review we undertook were that there
> was certainly some under-resourcing and a lack of instituional focus or
> understanding of the strategic importance of electronic communications,
> of which the web is a major part.
>
> Currently, the institutional web site team here is functioning as a wing
> of marketing. I think that, to a certain extent, that always has to be
> true as the web is now becoming one of the most powerful marketing tools
> an institution can muster. There were problems, even though all of the
> people concerned in all units were working hard to do what they thought
> was best in the circumstances.
>
> However, I think that there is a wider problem (and this applies even
> outside academe). Web teams in general need to be multi-skilled, with a
> wide mix of both visual design, web specialism (to cover things like
> compliance, accessibility and usability testing) and development and
> admin abilities to allow things to come toghether. I have heard too many
> horror stories (in general) to think otherwise. Designing for the web is
> unfortuntely different to designing for other media. There are more
> constraints and minefields to negotiate than, say print, although you do
> get the positive of having interactivity and the ability to personalise
> dynamically.
>
> In general, I think institutions, for whatever reason, separate out these
> skills because they tend to be located in far-flung units. Many marketing
> depts just don't have the technical skills to be able to develop
> applications or maintain servers. After all, this is supposedly what an
> IT or computer service is for, right? The problem is that all this
> horizontal structure can introduce real problems in communication,
> however good a working relationship is. In addition of course, I don't
> believe an intranet or portal complicates matters further. It is simply
> another arm of the institution's presence; the only difference is the
> target user group, which will provide you with different use cases in
> your requirements analyis. A web team needs to be able to call on all of
> those skills very quickly and fluidly to produce an optimal system
>
> There are no easy solutions but my own *personal* way of thinking is that
> the cross-disciplinary method is the best way. If that means forming a
> team across organisational units then perhaps this is the way to go, and
> you have to hammer out the managmeent consequences of that as you go.
>
>
> -----Original Message-----
> From: [log in to unmask] on behalf of Gareth McAleese
> Sent: Mon 7/11/2005 3:40 PM
> To: [log in to unmask]
> Cc:
> Subject: Institutional Web Teams
> Hi Folks,
>
> I spoke to a few of you during the Institutional Web Managers Workshop
> last week in Manchester on the topic of resourcing a webteam and its
> focus and I have a few questions for the wider community. As always the
> workshop was a very interesting and useful few days.
>
> I am keen to get a feeling of the level of resource devoted to
> institutional web teams and also just as importantly where they are
> situated and their focus. We are looking to consolidate and strengthen
> our approach and I'm interested to get a feeling what other institutions
> are doing before putting proposals forward here. Our team is based in
> our Public Affairs department and although focused outwards from a
> marketing communications perspective, has now a remit to look at the
> internal aspects of this portfolio as well. It is comprised of four
> people, myself as technical manager, a business manager, and two
> developers. One area we are immediately looking to strength is in a web
> editor/production role.
>
> I have noticed a shift in the last year or two for institutional web
> teams to be situation or be lead from the marketing communications area.
>
> So, a few questions.
>
> 1) how many people make up the corporate webteam?
>
> 2) what is their role and focus? (ie internal/external etc)
>
> 3) what department/unit are they based in?
>
> 4) what other groups (other than the corporate webteam) have
> responsibility for developing web services?
>
> I'll summarise a response of comments and structures people are happy to
> make public.
>
> Thanks,
> Gareth
>
> --
> Gareth McAleese
> Web and New Media Manager
> Public Affairs
> University of Ulster
>
> [log in to unmask]
> www.ulster.ac.uk
>
>
>
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