Please come to to our Quality Forum about
Kansei - a methodology for translating emotions into design
on Thursday 19th February 2004, 3-5pm at the RSS,
12, Errol Street, London, 8 mins walk from Barbicon tube station
with ANITA WILLIAMS (Directorate of Podiatry, University of Salford), TOM
CHILDS (Leeds University) and CAROLYN VAN-LOTTUM (ISRU, University of
Newcastle)
Kansei methodology is widely used in Japan but less known in Europe. It
involves selection of a semantic universe of descriptors for a product,
analysis of people’s responses and translation into design features. Tom
will introduce Kansei and describe his DTI visit to Japan, Anita will talk
about her research into specialist footwear and Carolyn will lead a workshop
based around ISRU’S European research project, KENSYS.
RSS QUALITY IMPROVEMENT SECTION
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Shirley Y. Coleman, Acting Director,
Industrial Statistics Research Unit,
University of Newcastle upon Tyne
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Chair of RSS Quality Improvement Section,
President elect of ENBIS, the
European Network of Business and Industrial Statisticians
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