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S O C I A L   H A C K E R S      P A R T    2

G u n i l l a   K l i n g b e r g   (SE)
M a t t h i e u   L a u r e t t e  (FR)

November 9 - December 3, 2000
Welcome to the opening on Wednesday  November 8th,  5-7 p.m.

M u u   G a l l e r y ,   H e l s i n k i ,   F i n l a n d


--

[ press release ]

S O C I A L   H A C K E R S
Series of three collaborative projects at Muu Gallery
PART 1  : Jeremy Deller (UK) / Karl Holmqvist (SE)
October 12 - November 4, 2000
PART  2  : Matthieu Laurette (FR)/ Gunilla Klingberg (SE)
November 9 - December 3, 2000
PART 3 : Plamen Dejanov and Swetlana Heger (AT) / 
Jarno Jokinen and Katja Valanne (FI)
December 8 - 23, 2000

Curators : Cristina Ricupero and Paula Toppila

Social Hackers consists in a series of three exhibitions 
to take place at the artist run gallery MUU in Helsinki 
in the fall 2000. Each exhibition project involves a 
confrontation or a collaboration between an artist from
the Nordic region and one from continental Europe. 
This series of projects deal with various phenomena 
in the field of contemporary art that both comments 
and analyses social and political issues.
These works relate strongly to the communication system 
and power structures in society problematising both 
the system and its message. The artists to be presented
in Social Hackers use everyday familiar codes from 
the all-around advertisement, information flow, 
television, newspapers and magazines. But they use 
these signs innovatively, subverting their original 
message and context,  making fun of these through literal 
interpretations of the messages and bringing art into 
the very focus of different contexts - consumerism, 
commercialism and  manipulation.

In addition to the use of the gallery space 
(as described above) a project initiated by the artist
Brett Bloom from Chicago entitled Dispensing with
Formalities will also be presented Outside the gallery
in the cityscape.

This art project consists of  dispensers situated 
in a public space in the city which includes 
artists' projects designed to be delivered for 
free to the audience. Each of the two individual
artists performing in the gallery will also develop
a project for the dispenser in Helsinki.

--

S O C I A L   H A C K E R S      P A R T    2
Matthieu Laurette (FR)/ Gunilla Klingberg (SE)
November 9 - December 3, 2000

For the second edition of the series " Social Hackers " 
we shall introduce Swedish artist Gunilla Klingberg 
from Sweden and Matthieu Laurette from France. 
Gunilla Klingberg will show a computer animation 
commenting on the consumer society and the numbing 
effect of consumerism via the multitude of signs 
and symbols, ads and slogans that surround us. 
Matthieu Laurette dedicated all of his budget 
in acquiring lottery cards that will be
scratched-out by persons in an assembly line, 
under his direction, during the opening, in an 
Alvar Aalto environment. This time, will he win
or loose his public funds?

SHORT INTRODUCTION TO THE ARTISTS

Gunilla Klingberg (b.1966) Stockholm
Gunilla Klingberg is a Swedish artist  that has 
demonstrated an ongoing interest in urban iconography, 
it's manifestations and effects. She has examined very
familiar logotypes from everyday situations that are
found in the city, shopping areas and on television.
Her work strongly reflects the site and the city 
where she is exhibiting. She produces a sharp,
critical point of view of our ever more commercialised 
society commenting on the numbing effect of the 
multitude of signs and symbols, ads and slogans that
surround us.  Her contribution for Social 
Hackers in Helsinki is a new computer animation.

Matthieu Laurette (b. 1970), Paris
Matthieu Laurette explores the mass-communication 
system by using the media to broadcast the 
"instructions for use" of his own parallel economy.
Throughout many of his projects, Matthieu Laurette 
has wanted to change the way productions budgets 
are usually spent, always taking into consideration
the specific processes and economic reality of 
the city where he exhibits.Most recently, 
for example, for a project he did in Bilbao, 
he decided to invest his production budget in buying 
a new car that all the inhabitants from this city
could acquire by exchanging it with a new product
through a television program. In Italy, he chose 
to bet his production budget on the result of the
final match of the European Football Championship,
France x Italy, that took place on the same day 
of his opening (he lost).

--
Social Hackers is generously supported by:  
Finnish Cultural Fund, Swedish Finnish Cultural
Foundation, British Council, IASPIS International
Artists' Studio Programme in Sweden,
Ministry of Education, PRO AV Saarikko, Nifca
helps with the accomodation of the artists 
and with some furniture.
--
For further information, please contact : 
Cristina Ricupero, mobile phone :+33-6117624 
[log in to unmask] 
Paula Toppila, email :[log in to unmask],
 tel/fax. +358-9-8601236 or +358-50 60268
--
Muu Gallery, Lönnrotinkatu 15, 00120 Helsinki, 
tel. puh/tel +358-9-611435,
Opening hours: Tue-Fri 12-17, Sat-Sun 12-16

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