I need to find advertising costs for various media, per thousand OTS
(Opportunity To See) for a long list of countries (both in and out of
Europe). The thousand refers to people, apparantly this is a standard way of
measuring costs.
Can anyone refer me to a source?
Catherine Silverside
Information Manager
Marketing Improvements
186 City Road
London
EC1V 2NU
Tel: 0207 8652877
Fax: 0207 935 4839
e-mail: [log in to unmask]
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